Top Story


Home >> Media - TV >> Article

SC asks TDSAT to decide on validity of TRAI order lowering price for Neo Sports

Font Size   16
SC asks TDSAT to decide on validity of TRAI order lowering price for Neo Sports

The Supreme Court has asked TDSAT to decide on the validity of the TRAI order lowering price for Neo Sports channel from Rs 58.50 to Rs 37.25 without taking into account the findings of the Delhi High Court. The matter is schedule for hearing before the Tribunal on March 13. TDSAT will decide the issue on merits without going into the findings of the High Court.

TDSAT on February 20, 2007 had adjourned hearing on the Nimbus plea challenging the directions of TRAI asking it to reduce the price of its two channels – Neo Sports and Neo Sports Plus.

The High Court has refused to interfere with the TRAI order of January 11, which lowered the price for the Neo Sports on the ground that it had the right to price fixation to protect the interest of consumers.

TRAI counsel, Sanjay Kapur, said that the Authority was empowered to fix prices of the channels under Section 13 of the TRAI Act. The High Court had turned down the plea of Neo Sports that its charge of Rs 58.50 would have no effect on consumers.

On January 19, the High Court had said, “We are in no manner of doubt that it is always the consumer who will have to bear the brunt of price fixation. The petitioner had said that it was a broadcaster and will recoup its investments from the multi-system operators and local cable operators.”

Rejecting the plea, the High Court had said, “It is indeed sanguine and unrealistic that regardless of whether the charge is Rs 37.25 or Rs 58.50, the effect would not percolate downwards to the consumers.”

During the proceedings in the TDSAT, the Nimbus counsels sought adjournment on the ground that their appeal for interim stay against TRAI’s direction was pending before the Supreme Court. Nimbus has approached the tribunal against the direction of the telecom regulator, which had on January 12 directed it to reduce price of its channels to Rs 21.25 in non-CAS areas and Rs 5 in CAS notified areas.

Also see:

TDSAT adjourns Nimbus plea


Our typical marketing budget is usually 10 per cent of the topline spend

There are some forces impacting the way our business works. The IT/ITeS sector has changed tremendously. Platforms like Twitter have made everyone journalists. Smartphones have made everyone a photographer. The trend that we are seeing is one of hyperdigitalization, which is causing the lines between product and services to blur. For example, <a href=

The OOH sector is among the fastest growing, globally. Brands and marketers have realized its potential and impact and begun to craft medium-specific adverts. Self-regulation is not only necessary but also essential to growth of the sector. The industry needs to exercise a certain level of this self-restraint to prove its commitment to maintaining the best standards in advertising.

<b>Clients are looking for experiential solutions beyond radio or print: Abraham Thomas, Radio City 91.1 FM</b><br><br> From entering new markets to launching large format events, Radio City 91.1FM has been on a roll. The radio channel recently announced the launch of India’s biggest singing talent hunt-Radio City Super Singer Season 8. Earlier this year, the channel set up its own creative-cum...

The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions

Perfumes are invisible and these new ads from Skinn create a story out of this

New campaign aims at first-time users by providing ‘first-night free’ – a first-ever offering by the brand on online hotels booking