Top Story

e4m_logo.png

Home >> Media - TV >> Article

Sahara to launch Bihar and Rajasthan news channels next month

09-November-2004
Font Size   16
Share
Sahara to launch Bihar and Rajasthan news channels next month

Sahara Television is all set to launch two new regional news channels on Bihar and Rajasthan next month. It has made its bureaus in Bihar and Rajasthan functional for the upcoming channels. Sahara TV already has regional news channels on Uttar Pradesh and Madhya Pradesh.

Prabhat Dabral, Vice-president (News), Sahara TV, who heads the regional news Channels, told exchange4media that the staff for these channels is in place and the dry run would start from November 9.

“In Bihar, we have set up bureaus in Patna, Gaya, Purnea, Bhagalpur, Muzzafarpur and Ranchi. In Rajasthan, bureaus are in place in Jaipur, Kota, Ajmer, Jodhpur, Barmer. Each bureau has a team of five correspondents, cameraman and video editor. All these bureaus are VSAT connected for live inputs. These bureaus are linked to the central news hub in Noida,” Dabral said.

Meanwhile, after the exit of Arup Ghosh of Big Two Communications who was heading Sahara Samay Rashtriya as a consultant, Dabral has been made head of the national news channel in addition to his existing responsibility as head of the regional news channels.

Tags

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

With Shikhar Dhawan as their brand ambassador, a partnership with NBA and FIFA and a Rs.10 crore marketing budget, this sporty start-up is moving strength to strength.

In an interaction with exchange4media, Sinha, the Country Head at Epsilon shared insights on the growth of Epsilon, integration of Artificial Intelligence and the future of other conventional mediums of marketing

The rateOOHmeter platform is based on field data of the OOH campaign universe with information on more than 400 brands, 1600 cities, over 3,000 campaigns and around 85,000 OOH inventory across formats...

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

Mindshare won the Agency of the Year awards with 9 gold, 7 silver and 12 bronze metals and a total points tally of 265