Top Story

e4m_logo.png

Home >> Media - TV >> Article

Sahara Samay lines up host of election-based programmes

08-April-2004
Font Size   16
Sahara Samay lines up host of election-based programmes

With Elections round the corner, all media houses have lined up host of programmes to attract viewers. Joining the bandwagon, Sahara Samay Rashtriya has worked out a number of programmes to analyse the elections from different perspectives.

Alongside general programmes on election such as Vaar palat vaar, Reporter's Diary, Aaj Mujhe Bolne do, Kiska hai kal etc., Sahara Samay Rashtriya has planned some special programmes like One on One, Chunaav Express & Straight from the State. The group has also roped in Gufi Paintal to host an interesting show, called 'Pasa Phek Chunaav Dekh', said an official release.

On the increasing interest among news channels towards the Elections, Arup Ghosh, Head National Channel, Sahara Samay, was quoted as saying: "Elections are always a national phenomenon, with sentiment of the entire population being the driving force behind it. And, that's exactly what we intend to uncover through our various election related programmes."

Tags

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Strategized and executed by WATConsult, the campaign portrays different personalities through different shades of make-up.

At the recent unveiling of the Pitch Madison Advertising Report 2018, industry leaders from Dominos, Titan Watches, Nature’s Basket and Big Bazaar drew their conceptual learnings on factors that build...

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.