Top Story

e4m_logo.png

Home >> Media - TV >> Article

Sahara Samay lines up host of election-based programmes

08-April-2004
Font Size   16
Share
Sahara Samay lines up host of election-based programmes

With Elections round the corner, all media houses have lined up host of programmes to attract viewers. Joining the bandwagon, Sahara Samay Rashtriya has worked out a number of programmes to analyse the elections from different perspectives.

Alongside general programmes on election such as Vaar palat vaar, Reporter's Diary, Aaj Mujhe Bolne do, Kiska hai kal etc., Sahara Samay Rashtriya has planned some special programmes like One on One, Chunaav Express & Straight from the State. The group has also roped in Gufi Paintal to host an interesting show, called 'Pasa Phek Chunaav Dekh', said an official release.

On the increasing interest among news channels towards the Elections, Arup Ghosh, Head National Channel, Sahara Samay, was quoted as saying: "Elections are always a national phenomenon, with sentiment of the entire population being the driving force behind it. And, that's exactly what we intend to uncover through our various election related programmes."

Tags

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.