Top Story

e4m_logo.png

Home >> Media - TV >> Article

Sahara India Mass Communication Ltd renamed Sahara One Media & Entertainment Ltd

15-December-2005
Font Size   16
Sahara India Mass Communication Ltd renamed Sahara One Media & Entertainment Ltd

Sahara India Mass Communication Ltd has changed its name to Sahara One Media & Entertainment Ltd to highlight the entertainment business of the company. The company informed the Bombay Stock Exchange about the change in name on Tuesday.

The move is a step towards integrating the television business of the Sahara group with its entertainment business, especially Sahara One, the entertainment television channel.

However, the company intends to keep its news channel business out of the consolidation process. The group is also planning to go ahead with the launch of its movie channel, Sahara Filmy, which has not seen the light of day after the company failed to launch it on October 25.

Sahara India Mass Communication Ltd is a profitable business of the group with 90 per cent stake with the promoters. It recorded a profit of Rs 1.86 crore in the July-September quarter of 2005.

Tags

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

For their latest campaign ‘Peeoge toh Janoge’ (English translation: you’ll buy it if you taste it), Wagh Bakri and DDB Mudra gave Sakshi a new, rustic avatar.

Dabbawalas send some extra love along with dabbas to working professional across Mumbai

The Diamond Producers Association brings to life another rare moment as part of the ‘Real is Rare. Real is a Diamond' Campaign