Top Story

e4m_logo.png

Home >> Media - TV >> Article

S1 news channel gets uplinking clearance, to be launched next month

07-April-2005
Font Size   16
Share
S1 news channel gets uplinking clearance, to be launched next month

The much-delayed Delhi and NCR centric Hindi news channel, S1, is finally set for launch next month following uplinking clearance from the I&B Ministry. The 24-hour free-to-air channel is promoted by Delhi-based real estate company, Senior Builders.

Vijay Dixit, chairman of Senior Group, told exchange4media that the channel will be uplinked from its own teleport in South Delhi which has already been made operational. Three state-of-the-art studios and a newsroom have been set up on Siri Fort Road in South Delhi, he said.

S1, which was conceived as the first Delhi and NCR news channel, has been hanging fire for the last several months following the exit of its former channel head Santosh Bhartiya. In the meantime, another Delhi and NCR centric channel, Total TV, was launched from Delhi last month.

Meanwhile, ahead of its proposed launch in May, S1 has stepped up its recruitment drive. Mukesh Kumar, who was formerly heading Sahara Samay's Madhya Pradesh channel, has been appointed as deputy channel head. The search is still on for a channel head. Another veteran Hindi journalist, Alok Tomar, has been made Political Editor. Jay Sebestian, formerly of Jain TV, had joined as Programming Head last year. G. Vashisth, who was with Sahara, has been taken on as Input Editor while Avinish, formerly of Zee TV, is the Output Editor.

The channel has appointed Mukul Vajpayee as Deputy Marketing Head while Rakesh Lamba, formerly of Siticable, is the Head of Distribution.

In a related development, Senior Group, according to Dixit, is in an advanced stage of negotiations to buy a Hindi entertainment channel.

Tags

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

With Shikhar Dhawan as their brand ambassador, a partnership with NBA and FIFA and a Rs.10 crore marketing budget, this sporty start-up is moving strength to strength.

In an interaction with exchange4media, Sinha, the Country Head at Epsilon shared insights on the growth of Epsilon, integration of Artificial Intelligence and the future of other conventional mediums of marketing

The new brand philosophy to go live on 15th October 2017 during the telecast of Zee Rishtey Awards

The rateOOHmeter platform is based on field data of the OOH campaign universe with information on more than 400 brands, 1600 cities, over 3,000 campaigns and around 85,000 OOH inventory across formats...

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited