Aidem Ventures has signed an agreement with Reporter TV for the ad sales monetisation of their TV channel and digital platform.
Established in July 2010 and incorporated as an Indo Asian News Channel Pvt. Ltd., Reporter TV is the first journalist driven news channel from South India. Reporter TV thrives not only to deliver quality news but also for providing unprejudiced & socially responsible news and current affairs. The channel has been on air since 13th May 2011 and has already made a mark in the socio-political arena in Kerala.
Reporter TV spawned its digital portal, Reporter Live soon after and is proving to be the terminus of Kerala’s latest updates and debates, online. Reporter Live is the No. 2 globally viewed and No. 3 nationally viewed Malayalam News website. The site’s user-focused, clear, concise, accessible and accurate content attracts many visitors not only from India but from UAE and the rest of the world. Reporter Live receives more than 4,118,539 unique visits and around 20,000,000 page views every month.
Announcing the news, V Nikesh Kumar, Chairman, Reporter TV said, “With Reporter TV and Reporter Live, our motive is to reach out to the news-buff audience not only across Kerala but globally with unbiased and ethical journalism. We distinguish ourselves as a news platform with our bold content adept to bring about a revolution. Aidem’s association will be highly beneficial to network with the best of Indian advertisers to leverage our unique platform for the finest TV & digital promotional opportunities.”
President of Aidem Ventures, Alok Rakshit added, “Aidem being a versatile media house leaves no stone unturned to bridge the gap between the partners and advertisers. We have a boastful cluster of partners ranging from regional to international TV channels, sports & entertainment shows. The newest feathers in Aidem’s cap, Reporter TV & Reporter Live give the advertisers, TV & digital benefits coupled with global viewership. Understanding the potential of Reporter Live, we are confident of driving its business to a new height.”
With a wide news bureau network, Reporter TV is available across the major DTH and MSO platforms reaching out to the nooks and corners of Kerala. The channel has also come up with the best technical support system that exists for news gathering (pan India), reporting and broadcasting. Within no time, Reporter TV has gained recognition for its high journalistic standards, innovative content and prompt news updates not only in Kerala but also in Middle East and other international countries.