Top Story

e4m_logo.png

Home >> Media - TV >> Article

Reliance Broadcast to partner with FremantleMedia owner RTL Group

11-March-2011
Font Size   16
Share
Reliance Broadcast to partner with FremantleMedia owner RTL Group

Reliance Broadcast Network Ltd (RBNL) on Friday said that it planned to form an equal joint venture with Luxembourg-based RTL Group SA mainly for owning and operating television channels in India.

The joint venture will initially look to provide content and services and also plans to own and operate English, Hindi and local-language television channels in the country, the company said in a regulatory filing.

The statement didn’t provide any financial details of the joint venture.

The initial scope of the investment would include a reality channel with international content, mainly from RTL Group’s production arm FremantleMedia and a channel targeting male viewers with action-oriented content, the company said.

Both channels would mainly target urban populations in the country, it added.

It may be recalled that in August 2010, the company had finalised a similar pact with a division of US media company CBS Corp to launch television channels in India.

Reliance Broadcast, part of the Reliance ADA Group, said that its joint venture with RTL would be independent and would not conflict or compete with its existing joint venture with CBS.
 

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016

Of the 116 upheld ads, the majority belonged to healthcare and education