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Paul Aiello strategises to ensure STAR India is stirred but not shaken by top level departures

01-February-2007
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Paul Aiello strategises to ensure STAR India is stirred but not shaken by top level departures

After 13 years and six months, Peter Mukerjea finally bid adieu to STAR India on January 31, 2007. Even as STAR was saying farewell to Mukerjea, STAR India acting CEO, Paul Aiello, sent out an internal mail to STAR India employees chalking out the immediate focus areas for the organisation.

The mail stated: “Following my meetings with all of you in Mumbai last week, I am writing to touch base with you and give you a general update. The senior executive team has provided me with invaluable insights into our operations in India. Based on their inputs, I have identified three key areas to focus on in the short term.”

The first of these three key areas is improving internal process management. “Before we move forward, we must streamline our operations in order to make STAR India a more efficient and better place to work at,” Aiello said in the mail.

The second is defining a future expansion plan for STAR India. “India remains a market full of countless possibilities, and I believe there are a number of areas in which we can capitalise more,” he added.

The third area of focus is people management. “We must invest more in our people and improve the ways in which we recruit, retain, and develop our talent,” Aiello said.

He further said that in the coming months he would be visiting STAR offices in New Delhi, Kolkata, Chennai and Bangalore.

The mail also said, “In the coming weeks, I will work with the senior executive team to craft out a more detailed plan and I look forward to sharing with you all more concrete recommendations in these areas. In the meantime, I welcome your input and ideas – we are all stakeholders in STAR and it is our business to build and grow together.”

One might wonder what Aiello meant by ‘stakeholders’. If indeed it is holding some stake in the Murdoch empire, it might not be a bad thing to be a STAR employee right now, despite all that has engulfed the company.

Also see:

STAR gets its act together for SRK-KBC premiere; Paul Aiello strives hard to keep herd together

http://www.exchange4media.com/e4m/news/newfullstory.asp?section_id=6&news_id=24502&tag=19229&search=y

From underinvestment in talent to reiteration on STAR family – Paul Aiello addresses STAR India

http://www.exchange4media.com/e4m/news/newfullstory.asp?section_id=6&news_id=24520&tag=19247&search=y

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Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.