As reported earlier by exchange4Media, Akaash Bangla and their content provider for national news, ANI Media, have parted ways after a seven-year association. ANI Media, however, has reacted strongly to Akaash Bangla’s citing poor news content as the main reason for the souring of their long relationship.
Pankaj Choudhury, Chief News Co-ordinator, ANI TV, said, “We had a very good relation with Akaash Bangla for seven years and at no point did they express any concern about the quality of our output. The arrangement was terminated simply because we didn’t agree to the sale of valuable library footage at no charge. As we couldn’t give it for free, Akaash Bangala refused to accept our position and terminated the arrangement. We would like to say that in the past seven years Akaash Bangla were professional in their dealings with us and this is the only issue on which we could not agree.”
For the record, ANI Media currently provides content to NDTV, CNN- IBN, News24 and StarTV to name a few. Akaash Bangla sources their international news from APTN.
Akaash Bangla terminates its association with ANI Media