This is a gadget that all gizmo loving, car proud people will love to possess. After car stereos and FM radios and deep bass throbbing out of the mean machines on the streets, the latest in car accessories could just be a TV, courtesy Digital Terrestrial Television Broadcasting.
Launched on the January 1, 2006, Digital Terrestrial Television Broadcasting (DTTB) is now available in the Capital, which allows one to access TV reception while on the go. All it needs is a sub-Rs 10,000 one-time investment. The whole set-up comprises a 7-inch LCD monitor, an antenna and a set-top box.
However, the only glitch is that for now only DD News is being telecast through the DTTB, and Prasar Bharati, which started the service, has plans for telecasting another channel in the future. However, the quality of reception is crystal clear.
Said P K Singh, Deputy Director, Research, Prasar Bharati, “At present, the service is available within 40 km radius in the Capital. Now the transmitter is working below its capacity. When it functions in its full capacity within a month’s time, people can enjoy the service within a radius of 60 km.”
Regarding the quality of reception, Singh said, “The quality of reception is excellent and there is no interference. Only in the areas with high rise buildings or dense vegetation, there may be freezing at times.”
Till now, about 500 to 600 people have adopted the new technology within a month of its launch. Now Prasar Bharati has decided to take the technology to the other metros as well. Prasar Bharati, CEO, K S Sharma, made an announcement to this effect on February 8, 2006.
Before the launch of the service in the Capital, reports said that senior traffic officials were opposed it the new service as it might create distraction to the driver while driving. But some experts felt that this was not reason enough to write off such an innovative technology and that it was the duty of the government and the traffic police to educate vehicle owners to place the screen at such a place so that only the persons sitting at the back seat could enjoy it, without any distractions to the driver.