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Neo Sports brings Bundesliga action into Indian homes

Neo Sports brings Bundesliga action into Indian homes

Author | exchange4media Mumbai Bureau | Saturday, Aug 23,2008 9:04 AM

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Neo Sports brings Bundesliga action into Indian homes

Tapping into the growing craze for football in the country, Neo Sports now brings the latest season of the Bundesliga (German football league) to India. The matches are being aired over the weekends on Saturdays at 3:30 am and 7:00 pm and on Sundays at 8:30 pm. The current season commenced from August 15.

Mautik Tolia, Executive Vice President (Programming), Neo Sports Broadcast, said, “Neo Sports is privileged to be the only channel to broadcast the Bundesliga exclusively in India. The Bundesliga showcases the best quality football with teams of the calibre of Bayern Munich, Werder Bremen and Schalke competing against each other. Indian football fans will be treated to the skills of stars like Luca Toni, Miraslov Klose, Franck Ribery, and Lukas Podolski, among others.”

This is the third consecutive season that Neo Sports is bringing Bundesliga live for Indian audiences.

Tags: e4m

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