Top Story

e4m_logo.png

Home >> Media - TV >> Article

Neo Sports bags exclusive broadcast rights for Euro 2012

02-August-2011
Font Size   16
Share
Neo Sports bags exclusive broadcast rights for Euro 2012

Neo Sports, the premium all sports channel from the bouquet of Neo Sports Broadcast Pvt Ltd, has acquired the exclusive broadcast rights of Euro 2012 in the Indian Sub-Continent (India, Pakistan, Sri Lanka, Bangladesh, Nepal, Bhutan and Maldives).

This is a significant partnership between UEFA and Neo Sports and covers UEFA Euro 2012, 2013 UEFA European Under 21 Championship and the UEFA Women’s Euro 2013.

Prasana Krishnan, COO, NEO Sports Broadcast Pvt Ltd, said, “This acquisition is a significant step towards delivering on the overall brand promise of Neo Sports as a premium sport destination. This is by far one of the most high profile soccer events and will definitely garner high quality viewership for the channel.”

UEFA Euro 2012 will be played amongst the top 16 European teams in June 2012. The premier event will be held in Poland and Ukraine. The previous edition in 2008 was telecast live in 203 countries and the average audience figure for a live match exceeded 146 million. There was a substantial increase for the finals where the average audience figure was around 237 million.

Tags Neo Sports

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016

Of the 116 upheld ads, the majority belonged to healthcare and education