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Neo Sports & Tata Sky join hands to take sports viewership a notch higher

Neo Sports & Tata Sky join hands to take sports viewership a notch higher

Author | exchange4media News Service | Tuesday, May 10,2016 8:12 AM

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Neo Sports & Tata Sky join hands to take sports viewership a notch higher

Neo Sports will now be available on (the country’s leading DTH player) Tata Sky. This mutual and resurgent association will see a major value addition to the sports viewers in India. Neo Sports with its extensive coverage of both popular as well as premium sports offerings and Tata Sky with its deep penetrative reach in every part of the country shall fulfill the appetite of the avid sports enthusiast.

The levels of engagement have been agreed upon and one can look forward to some top drawer content reaching out extensively across all regions of the country. With this formidable combination of Neo Sports and Tata Sky, there should be exciting times in the sports broadcast arena.

It is a win-win for Tata Sky subscribers & avid fans following their sport on Neo Sports network to watch some fantastic events like the evergreen grand slam tennis tournament - French Open; top notch football championships like Copa Italia, French Cup and the biggest of all FIFA Club World Cup along with the weekends Dutch league Eredivisie would now have a wider reach. Cricket’s new excitement BPL (Bangladesh Premier League), the Afghanistan & Zimbabwe cricket series and premium Gold PGA tours add to the world class tourneys.

Neo Sports in the past few months has very significantly enhanced its bouquet of sports offering across all genre and beaming live almost nonstop sporting events from various parts of the world that include regional and global champions, top rates Grand Slam and World Cups. 
 
Speaking on this development, Neo Sports EVP, Distribution Platforms, Dilip Sharan commented, “Having had a great working relationship with Tata Sky in the past, we are extremely delighted to have Tata Sky as our strong business partner! We look forward to engaging with them in creating much greater value for the industry as a whole. We now propose to flash fabulous sports content that shall be covered by Tata Sky. This will indeed mean tremendous value addition to the viewer.”

This entire development will add another dimension to Neo Sports & Tata Sky which will be whole heartedly welcomed by the viewers.

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