Top Story

e4m_logo.png

Home >> Media - TV >> Article

NDTV plans fourth channel

18-May-2005
Font Size   16
NDTV plans fourth channel

The Prannoy Roy-promoted New Delhi Television Ltd is planing to launch another news channel. This will be the fourth in its bouquet of channels after English news channel NDTV 24X7, Hindi news channel NDTV India and business news channel NDTV Profit.

The company has filed an application with the ministry of information and broadcasting for permission to uplink the news channel.

According to information and broadcasting ministry officials, the proposed news channel will be a bi-lingual one offering news in Hindi and English about the entertainment and lifestyle segments. The channel will also have non-news programmes.

NDTV executives were not available for comments. The company has informed the stock exchange that an application has been sent to the ministry on May 16, 2005, for permission to uplink its fourth news channel.

NDTV, founded in 1988, is India's first and largest private producer of news, current affairs and entertainment television.

The broadcaster launched its largest ever expansion in April 2003, when it simultaneously launched its two 24-hour news channels, NDTV 24x7 and NDTV India Hindi. On January 17, 2005, NDTV launched NDTV Profit.

NDTV's plans to launch the fourth news channel comes at a time when the country's other broadcasters also planing more channel's in the news segment. It is worth noting that over the last couple of months about five new channels were announced by companies like Jagran Group, TV 18 and others.

Tags

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

For their latest campaign ‘Peeoge toh Janoge’ (English translation: you’ll buy it if you taste it), Wagh Bakri and DDB Mudra gave Sakshi a new, rustic avatar.

Dabbawalas send some extra love along with dabbas to working professional across Mumbai

The Diamond Producers Association brings to life another rare moment as part of the ‘Real is Rare. Real is a Diamond' Campaign