NDTV Lumière, an initiative to bring contemporary world cinema to India, presents Retour de Flamme, a cine-concert, where Serge Bromberg, a collector of ancient films, will showcase the films that he has found and restored over a period of time through a one-of-its-kind musical performance.
Conceived and initiated by Anna Doshi and Bromberg, this critically acclaimed show would be held in Mumbai, Kolkata and Delhi on February 9, 12 and 14, respectively. The year 2008 is also ‘Focus India’ for International Animation Film Festival, and Bromberg, being the Director of the Festival, will focus his show on the early years of film animation.
Referred to as ‘pure magic offered by a mad lover of old print’, the Retour de Flamme cine-concert takes place twice a year in Paris – in winter in Theatre Le Trianon, and early summer in an historic outdoor venue. Bromberg has been presenting and playing the piano accompaniment at the Retour de Flamme cinema-concerts since 1992, reflecting a desire to share his passion for classic films with a wide audience.
Commenting on NDTV Lumiere’s association with Retour De Flamme, Sunil Doshi, Director, NDTV Lumière, said, “NDTV Lumière is an endeavour to bring the finest contemporary world cinema to audiences all across India. Our association with Retour de Flamme is one such initiative to bridge this long existing need of film enthusiasts here. We will continue to aim at bringing diverse and contemporary forms of world entertainment to India on a grand scale.”
Over the years, Lobster Films, owned by Bromberg and Eric Lange, has been involved in the preservation, restoration and distribution of classic cinema in all its forms since 1985. Their work was recognised and awarded with the Prix Jean Mitry in 1997 and was presented at the Giornate del Cinema Muto in Pordenone/Sacile (Italy), which each year recognises outstanding conservation work in the service of classic cinema.
The movies from NDTV Lumière would be available across multiple platforms such as home video, a 24-hour TV channel, pay-per-view across DTH platforms and Internet downloads.
NDTV Lumière will organise a host of events and promotions such as lectures by well-known experts from the world of cinema, workshops for film students, and opportunities to interact one on one with the directors and cast of these films – offering audiences insight and a context to the film, over and above the joy of a unique viewing experience. For this event, NDTV Lumiere has partnered with Thomson Foundation, a non-profit organisation involved in the restoration of films and heritage in India.
Our typical marketing budget is usually 10 per cent of the topline spend