Top Story

e4m_logo.png

Home >> Media - TV >> Article

NDTV forays into Singapore market on SingTel’s mioTV service

01-November-2007
Font Size   16
Share
NDTV forays into Singapore market on SingTel’s mioTV service

New Delhi Television Ltd (NDTV) has announced its entry into the Singapore broadcast market on the SingTel’s mio TV platform. NDTV 24x7 and NDTV Profit will now be available on mioTV starting November 1, 2007.

“The launch of our channels in Singapore is another milestone in our objective to reach out beyond the domestic market to Indian expatriates and to all those who have a deeper commercial and cultural interest in the news and stories from the sub continent,” said Rahul Sood, Head of Distribution & Affiliate Sales, NDTV. “SingTel mioTV’s innovative approach to pay TV will allow subscribers simple and inexpensive access to our channels,” he added.

“SingTel mioTV is delighted to partner NDTV, the leading broadcaster in India. We are sure the Indian community would be very excited about the launch of NDTV 24x7 and NDTV Profit that continuously provide compelling and innovative programming that is relevant to their interests,” said Low Ka Hoe, Director of mioTV and Content.

SingTel mioTV is the innovative digital pay TV service offering from SingTel. Launched in July 2007, the service offers customers value and full flexibility to watch what they want, when they want. Currently, mioTV offers a total of 33 channels from a wide range of genres as well as Singapore’s largest range of video-on-demand titles and High Definition content. SingTel is Asia’s leading communications group providing a portfolio of services, including voice and data services over fixed, wireless and Internet platforms. Together with its regional partners, it serves over 136 million mobile customers in seven markets.

Tags

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

FoxyMoron has bagged the digital mandate for one of India’s leading premium menswear fashion brands – Blackberrys. The business was won following a multi-agency pitch

As 2017 almost comes to a close, Ashish Bhasin of DAN crystal gazes at who will win and who will lose in 2018

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends