Multi Screen Media Private Limited (MSM) is now Sony Pictures Networks India Private Limited (SPN).
“After 20 years of successfully experimenting with many firsts including redefining how cinema and cricket are viewed on Indian television, Multi Screen Media (MSM) has renamed itself as Sony Pictures Networks India (SPN). “
“The new name reflects an integrated brand alignment as it allows us to leverage the strength of the Sony Parentage. Naturally, we are guided by a new wave of optimism as we set forth on a journey of exploring new vistas of entertainment. “
“Sony Pictures Networks India will continue to serve its audiences across geographies. More channels, more genres, more content, more movies, more digital and more television. This is our 6-fold path to serve the multitude of viewers whose hopes and expectations, we are aiming, to exceed.”
“Our focus will remain on becoming the first choice in television and digital entertainment in the country.” Said NP Singh, CEO, Sony Pictures Networks India on the change.
Singh,talks about the significance behind the name change as well as the direction of SPN as it steers into the future in a video as below -
YouTube : https://www.youtube.com/channel/UCViN6gyN7lvLfNYf-5DsSQA