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IT sector advertising on Television clocks 237% rise in 2004: AdEx study

IT sector advertising on Television clocks 237% rise in 2004: AdEx study

Author | exchange4media News Service | Monday, Feb 21,2005 7:29 AM

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IT sector advertising on Television clocks 237% rise in 2004: AdEx study

While the IT sector recorded a whopping 237 per cent increase in television advertising in 2004, the maximum growth was witnessed in the Laptops/Notebooks segment. The top advertiser last year was Intel, followed by IBM.

Tags: e4m

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