Top Story

e4m_logo.png

Home >> Media - TV >> Article

India’s first Real Estate TV signs agreements with cable networks across major cities

03-April-2008
Font Size   16
Share
India’s first Real Estate TV signs agreements with cable networks across major cities

Real Estate Television, the country’s first 24x7 channel dedicated to real estate and infrastructure, is now available in all metros and major cities across the country. Among the major distribution platforms, Real Estate Television has signed agreements with Hathway and Amogh in Bangalore, Hathway and SCV in Chennai, InCable and Seven Star in Mumbai and InCable in Delhi. It is also available across leading cable networks in Tier 2 cities.

Announcing this, Manoj Namburu, CMD, Alliance Group, said, “The English language, pan-India channel, being distributed over the digital networks of the main MSOs, would be a virtual one-stop shop for any information on real estate and infrastructure. Real Estate TV will also be very shortly available on all major DTH platforms of the country. It has been designed to provide comprehensive, latest and authentic updates on all aspects of real estate to viewers all over the country, the South and South-East Asian regions and the Gulf states, where there is a strong NRI presence.”

Real Estate TV has been put together by well-known media personality Sashi Kumar, and its COO, TK Vibhaker, leads a team of seasoned media professionals. The Network’s state-of-the art studios in Bangalore, Mumbai, Delhi-NCR, Chennai and Hyderabad continually feed news related to real estate and infrastructure from their respective regions to its hourly Realty Check bulletins.

Timely perspectives to major developments in this burgeoning sector are provided by Real Estate TV’s dedicated real estate and infrastructure research team on an on-going basis. The channel has a variety of programmes ranging from a game-show and property and realty stock prices to celebrity homes, architecture, interior design, furniture and furnishings, and from Indian habitats to Vaastu, Feng-Shui and home makeovers.

A Rs 100-crore investment outlay has been made for running the channel by Alliance Broadcasting Pvt Ltd, the group company.

Tags

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

This agency was born after national brands reportedly struggled to connect with the south Indian audiences

The agency has been awarded the reins of the account in the aftermath of a competitive multi-agency pitch.

In an effort to make Indian roads safer for women scooter riders, leading tyre manufacturer CEAT has introduced the CEAT Safety Grip - a perfect combination of innovation and functionality

Partners with Mumbai Juniorthon as ‘Safety Travel Partner’