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IBN7 to cover live the auction of 85-player squad of Indian Premier League

20-February-2008
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IBN7 to cover live the auction of 85-player squad of Indian Premier League

After the multi-million dollar auction of the Indian Premier League (IPL) teams, it is now the turn of the 85-player squad to find the highest bidders. And covering all the action live would be IBN7, which will follow all the auction action throughout the day on Wednesday, February 20, 2008.

The channel will use virtual sets and graphics showing player profiles and bid amounts through a ‘Boli Meter’. The extensive and vivid coverage will be followed by an hour-long special, ‘Big Bazaar’, at 10 pm featuring highlights and in-depth analysis of the day’s proceedings.

The IPL auction is expected to commence at 10:30 am and last till late in the evening. IBN7 will bring to its viewers the up-to-the-minute happenings live all through the day.

The status of the bids made on the players by team proprietors like Shah Rukh Khan, Preity Zinta, Mukesh Ambani and others would also be shown in the ‘Boli Meter’. This indicator would continuously showcase the bid amount and the various fluctuations that ensue before the highest bid is sealed.

“Our IPL auction coverage will make use of our new virtual sets and high-definition graphics to give viewers the latest and most enhanced experience. IBN7 will thus be the ultimate destination for all the action as the world’s top cricket players go under the hammer for the lucrative IPL teams,” said Ashutosh, Managing Editor, IBN7.

And going under the hammer are top-notch cricketers like Sachin Tendulkar, Sourav Ganguly, Rahul Dravid, Yuvraj Singh, Mahendra Singh Dhoni, Shane Warne, Ricky Ponting and Chris Gayle, among many others.

Also read:

Mallya, Ambani, SRK, Preity win bids for IPL teams; teams sold at around $100 million each

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