N Dilip Venkatraman, CEO, CNN-IBN has now also been assigned the mandate to lead IBN7, Network18 Group’s national Hindi news service. In his expanded role, Venkatraman will be responsible for the strategic and operational management of both, IBN7 and CNN-IBN.
Venkatraman takes over the leadership mantle at IBN7 from Piyush Jain, who is now focussing on the Group’s regional news forays.
Rajdeep Sardesai, Editor-in-Chief, CNN-IBN, IBN7, IBN-Lokmat said, “Dilip has been a core member of the team instrumental in building the IBN news channels into a strong position, beginning with the launch of CNN-IBN in 2005. His remarkable success in building on our values of inclusive journalism has propelled CNN-IBN forward and we’re confident that his leadership of IBN7 will take it to new heights.”
As will be recalled, Venkatraman had been appointed as the CEO of the English news channel, CNN-IBN in 2010. Prior to that, he was leading marketing operations for all existing IBN channels i.e. CNN-IBN, IBN7 and IBN-Lokmat and managing IBN Focus, the customised media solutions unit for the channels.
Venkatraman is known for conceptualising benchmark properties, including CNN-IBN Indian of the Year, Real Heroes, IBN7 Diamond States Awards, Citizen Journalist Awards and IBN7 Super Idols.
Speaking on the development, B Saikumar, Group CEO, Network18 commented, “We believe that the national news market is at an exciting juncture in its growth story and both CNN-IBN and IBN7 are well placed to capitalise on future opportunities. IBN7 has emerged as a brand with a distinct credo of journalism and viewer traction. In Dilip, we entrust the responsibility of exploiting synergies, ensuring sustained profitability and leading the drive to further enhance the brand equity and audience franchise of CNN-IBN and IBN7.”
Venkatraman said, “In a highly competitive environment, we believe that IBN7 has carved a unique position for itself. Our goal now will be to unlock the value of its brand and thereby pave the way for further growth. I hope to work closely with the IBN7 team to ensure this objective is achieved.”
Venkatraman has over two decades of corporate experience. Prior to joining Network18, he held leadership positions at India Today Group and Zee Network. Winner of the ‘Indian Marketing Award’, Venkatraman is a graduate in public administration and holds management qualifications from IIM Bangalore and Harvard Business School.