The Miss Zee Punjabi contest, which Zee Punjabi had kicked off sometime in July this year, has reached the finale. Twenty Punjabi beauties vied for the title of Lux Miss Zee Punjabi 2006, the beauty and talent pageant organised by Zee Punjabi and ETC Channel Punjabi. The finale was held on October 18 in Jalandhar.
The grand finale of Miss Zee Punjabi is the culmination of the four-month long on-air exercise which had 180 Punjabi girls competing for the title. The panel of judges during the preliminary, quarter final and semi finals comprised the bigwigs of the fashion, film and corporate sectors.
Rabindra Narayan, President, ETC Channel Punjabi and Business Head, Zee Punjabi, said, “It all started with a simple idea. We wanted to showcase the talent and beauty of the Punjabi girls and urge that an end should come to female foeticide, especially in Punjab, which has the worst female-male ratio. We have got tremendous response to this effort from all over India.”
“There were five rounds – Bridal Wear Round, Property Round, Sync Dance Round, Beautiful Mind Round and Judge’s Question Round,” said Rajiee M Shinde, Senior Vice-president, Programming, ETC Channel Punjabi and Zee Punjabi.
The event was sponsored by Lux and co-presented by Streax, Tata Tea, Ujala, Frankfinn, Birla Plus Cement, PRS Sariya, Creamica, Neha Mehndi, VLCC, Ajit, Ira Diamond, Maya Hotel, Palm City, Fortune Oil and Moneygram.