Top Story


Home >> Media - TV >> Article

Home Cable to launch four channels by mid-May

Font Size   16
Home Cable to launch four channels by mid-May

Home Cable, one of India’s privately held multi-operating systems companies, will introduce four channels on various Indian platforms, after the downlink permissions would be granted by the Ministry of Information and Broadcasting. The channels to be launched are EuroNews, Trace TV, C Music and Luxe TV. The downlink permission from the I&B Ministry is expected to be granted within 15 days.

Home Cable operates cable systems that have an estimated market value of over Rs 50 million with an ISO certification and under license by the I&B Ministry to provide digital CAS in notified areas of New Delhi. Home Cable provides basic cable TV, Digital Cable with CAS and have also setup state of the art MPEG 2 IPTV Network operating centre to simultaneously provide IPTV services, ready to roll by May end.

Vikki Choudhry, Managing Director, Home Cable, said, “We are just awaiting the approval from the I&B Ministry. Our channels can be currently seen on Eytel Sat W5 Satellite. Our channels are metro-centric and our content is very niche. The four channels would be launched in India under an exclusive agency agreement with Thema TV that is founded by François Thiellet, founder and manager of successful TV channels such as MCM, MUZZIK and Fashion TV. Thema TV specialises in the development and distribution of thematic TV channels worldwide, and have developed over 10 channels worldwide till now for distribution over major platforms, including cable TV, DTH, IPTV, Web TV and Mobile TV.”

EuroNews is Europe’s news channel covering world news from a European perspective and broadcasts simultaneously in English, French, German, Italian, Portuguese, Russian and Spanish. Trace TV is the first multicultural, urban music and lifestyle channel. Luxe TV is the first full HDTV channel and is an international TV network dedicated to the luxury world, covering six luxury sectors like real estate and home design, sports and leisure, hotels and gastronomy, beauty and fashion, cars and yachting, and jewellery and watches.

C Music is an international classical ‘music video’ channel and takes a pop style approach to the presentation of classical music, as well as other related genres such as chill-out cinema and crossovers.


NP Singh, CEO of Sony Pictures Networks India, talks of SPN’s growth drivers, pay wall for content, sharing IP and more…

The future of the industry will be 1:1 advertising as traditional channels, like television, become more addressable: Bryan Kennedy, Epsilon

The Founder of Pocket Aces shared his insights on how the consumption of content has evolved and how digital media is growing as the preferred medium of entertainment.

The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

A look at the South Indian movies which boosted the viewership of certain channels in week 45 (November 4-10)

The Indian advertising industry currently stands at Rs. 56,398 crore, predicted to grow at a rate of 14 per cent by 2017

Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer players to step in and evolve