Top Story


Home >> Media - TV >> Article

Hindi GEC Real to go on air from March 2

Font Size   16
Hindi GEC Real to go on air from March 2

Real, the new Hindi entertainment channel from Real Global Broadcasting, would be launched on Monday, March 2, 2009. The channel can be down linked from IntelSat-10, 68.5 Degree East, and will be a digitally encrypted pay channel. Being a 50:50 joint venture between Alva Brothers Entertainment and Turner International, Real will be part of the Zee Turner bouquet and will be available across the country on cable systems and digital platforms.

Sunil Lulla, Director, Real Global Broadcasting Pvt Ltd, said, “Real will start with daily three hours of original programming with a dynamic blend of fiction and reality shows. Real is a smart, fresh and distinctive Hindi entertainment channel for the neo-Indian, who is the urban oriented, outward looking and progressive Indian seeking an alternative which is not the current stereotypical. Our shows are a vivid testimony of the distinctive offering we have for the Indian viewer.”

The channel is beginning with programmes such as ‘Poker Face’, which would be aired Monday to Sunday at 8 pm; ‘Vicky Ki Taxi’, a weekly drama that would be aired every Friday at 9 pm; ‘Hindi Hai Hum’ on Monday to Thursday at the 9 pm slot; and ‘Sarkaar Ki Duniya’ on Monday to Friday at the 10 pm slot.

Also read:

Time to get ‘Real’: Hindi GEC space – cluttered or room for more?

RGB’s GEC called ‘Real’; expected to launch in March 2009


Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO