Top Story

e4m_logo.png

Home >> Media - TV >> Article

HC verdict on IPL telecast rights likely today; Delhi, Jaipur off venue list

18-March-2009
Font Size   16
Share
HC verdict on IPL telecast rights likely today; Delhi, Jaipur off venue list

The Bombay High Court is expected to give its verdict on whether Sony would retain its telecast rights for the Indian Premier League (IPL) on March 18, 2009, according to an industry source. Meanwhile, as per the revised schedule, Delhi, Jaipur and Visakhapatnam have been dropped as IPL venues for Season 2.

According to industry sources, the new venues being scouted included Dharamsala and Raipur in Chhattisgarh. Mumbai, Kolkata, Bangalore, Mohali, Hyderabad and Ahmedabad would be hosting the bulk of the IPL matches.

While Sony officials were not available for comments, the IPL Franchises, on the other hand, told exchange4media that they were cautious about the changing dynamics over the telecast rights case and the Home Ministry’s decision over the revised IPL schedules. Nevertheless, they said that they would continue with their marketing activities until the air was cleared over both the telecast issue and the dates and venues of the matches.

Vidur Naik, Marketing Manager, GMR Sports, said, “We are all gung-ho and are going ahead with our plans as we believe things will work out.”

Raghu Iyer, Chief Marketing Officer, Rajasthan Royals, too said that they were going ahead with their plans full-fledged and that there was no issue about it. “Even if there are any issues between the two, it will get resolved. We are hopeful that IPL 2 will happen as scheduled,” he added.

On March 14, 2009, the BCCI had terminated its telecast rights contract with MSM, which in turn wasted no time in getting an injunction from the Bombay High Court restraining BCCI from talking to any other channel for telecast rights. Following an inconclusive round of arguments on March 16, the hearing in the case was adjourned to March 17, and the verdict for the same is likely to be announced on Wednesday.

Also read:

The IPL-MSM spat continues; NDTV in race for the League too

Tags

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

GroupM is in talks with several digital clients currently with its other agencies to shift them to Essence, which is looking at a major expansion plan in 2018

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

NewsCode, a hyper local online news platform was launched last night with a network of over 350 local reporters in Karnataka and Jharkhand. Apurv Swarup, the co-founder talked to Exchange4Media about his vision

Voot, which is producing almost 4X content on an overall basis on the reality drama, is gunning for big numbers both on viewership and advertising revenue

YouTube today released its annual year-end edition of the YouTube Ads Leaderboard 2017 capturing the most celebrated ads that received maximum views, shares, and love from audiences across India

Real world study of Appier's network shows significant benefits of AI over traditional rule-based systems