Top Story


Home >> Media - TV >> Article

HBO lines up year-end goodies of Hollywood blockbusters

Font Size   16
HBO lines up year-end goodies of Hollywood blockbusters

For those tired of flipping channels every holiday, HBO has a bagful of surprises. The English movie channel is planning to rule the airwaves with an exhilarating line-up of movies for the last quarter of 2004. Adding sparkles to your Diwali celebrations there will be the star-studded HBO Diwali Blockbuster.

Watch out for ‘Ocean’s Eleven’, starring George Clooney, Brad Pitt and Julia Roberts. Also coming up are movies like ‘Charlie’s Angels: Full Throttle’ and ‘The Lord of the Rings’. In addition, viewers can end the year with a bang as the channel brings the ‘HBO 2004 Blockbuster Marathon’ with movies like ‘Spy Kids III’, ‘Rush Hour II’, ‘Stuart Little II’, amongst others.

Jonathan Spink, CEO, HBO Asia, said: “The joint partnership of HBO with Hollywood’s top four studios, namely Warner Bros, Paramount, Universal and Sony helps us bring the latest and the biggest blockbuster Hollywood movies to Indian audiences. The innovative strategies coupled with the strategic distribution partnerships will help us sustain and grow with the leadership position.”

On how has India been doing for HBO, Swift said: “India is a very critical country for HBO and in a span of four years has achieved considerably. We have fared very well in India. In fact, these are exciting times for HBO in India considering that as a channel we have established a considerable lead over other English movie and general entertainment channels.”

Asked whether HBO was planning to Indianise some of its content, Quek Toi Mien, Senior VP, Programming and Promotion, responded: “We are sensitively handling the issue. As of now, we have not come up with any plans to regionalise the content. Having said that, I would like to add that we’ve been here in India for four years and we are trying to reach out to the mass audience through quality Hollywood movies that Indians would love to see.”

Shruti Bajpai, Country Manager, HBO, said: “We call ourselves number one because of the top programmes. We have the maximum advertisers during the prime time. We have done considerable well and the figures show that.”


Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

The Tata Group is considering review of its Public Relations mandate which is currently handled by PR firm Edelman in association with Rediffusion. The review is likely to happen post January 2018.

KVL Narayan Rao, Group CEO, and Executive Vice Chairman of NDTV passed away at 63 after battling cancer for two years

Week 44 (October 29-November 4, 2017) of RAM Ratings saw Big FM and Fever FM dominating Mumbai. Meanwhile Fever, Radio City and Radio Mirchi dominated Delhi, Bangalore and Kolkata respectively.