Top Story


Home >> Media - TV >> Article

ESPN-STAR Sports retains Spanish Primera Liga broadcasting rights till 2009

Font Size   16
ESPN-STAR Sports retains Spanish Primera Liga broadcasting rights till 2009

ESPN-STAR Sports has extended its multi-year agreement with Spanish Primera to deliver full and exclusive broadcast rights of Spanish soccer league in India till 2009. With this, the channel further strengthens its coverage of international football in India, including rights to broadcast the English Premier League, FA English football package, and the Asian Football Confederation package. ESPN-STAR Sports had broadcast the FIFA World Cup 2006 live and exclusive on its network.

The Spanish Primera Liga boasts of two of the best-known clubs in world – Real Madrid and Barcelona. With stars like Ronaldinho, Lionel Messi, David Beckham and captain of the World Cup winning Italian team Cannavaro all playing the league, viewers will be treated to 38 weeks of soccer.

Announcing the acquisition, R C Venkateish, Managing Director, ESPN Software India, said, “We’re pleased to partner with SportFive once again for broadcasting the league in India. Our effort to build affinity for Spanish Primera Liga has started paying rich dividends. We expect to grow the league even further in the coming three years.”

Lars Heidenreich, Managing Director of SportFive Asia, said, “We are extremely pleased to be continuing our partnership with ESPN-STAR Sports. They have consistently delivered the best Spanish Liga action to our fans in the Indian sub-continent over the past three seasons, showcasing the league and our teams. We are sure that for the next three seasons ESPN-STAR Sports will build on the success and capture the growing interest in international soccer in India.”


Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship

The group aims to double its FMCG turnover to Rs. 1,000 crore over four years.