Top Story

e4m_logo.png

Home >> Media - TV >> Article

ESPN acquires telecast right of cricket highlights

09-October-2002
Font Size   16
Share
ESPN acquires telecast right of cricket highlights

ESPN has acquired the telecast rights of daily highlights of all international cricket series played in India till October 2004 from Pacific Century Corporation (PCC).

As per the original plans of PCC, the match highlights were to be aired on the NOW channel of PCC.

According to ESPN Star Sports, starting with the first test of the India-West Indies series starting on October 9, both ESPN and Star Sports will air the India cricket highlights including comprehensive analysis of all international cricket played in India.

The highlights will be aired on each match day on Star Sports at 8.00 p.m. and a repeat telecast on ESPN at 11.30 p.m.for one and a half hour.

The other series highlights of which would be aired on ESPN Star Sports are India vs New Zealand in October 2003, India vs Pakistan February 2004 and India vs Australia in September 2004.

ESPN Star Sports commentary team for the upcoming India vs West Indies series highlight will comprise Sunil Gavaskar, Bobby Simpson, Ravi Shastri, Navjot Singh Sidhu, Harsha Bhogle and Alan Wilkins.

Tags

NewsCode, a hyper local online news platform was launched last night with a network of over 350 local reporters in Karnataka and Jharkhand. Apurv Swarup, the co-founder talked to Exchange4Media about his vision

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

Times Network renews contracts with all its primetime sponsors for all its news channels and adds 20 new brands to its kitty

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India