Top Story


Home >> Media - TV >> Article

Erstwhile Ten Sports CEO Atul Pande decides to leave ZEE

Font Size   16
Erstwhile Ten Sports CEO Atul Pande decides to leave ZEE

Erstwhile Ten Sports CEO Atul Pande has decided to leave ZEE to pursue other opportunities. Pande has been with ZEE Sports Business and Ten Sports since April 2009.

His next destination is unknown.

Under his watch, the brand’s business grew from a single channel to five channels. It is also a significant player in Pakistan and Sri Lanka.

“My four and half years with Ten Sports were personally exhilarating for me. I chased my major passion in life – sports and I believe we were able to achieve most objectives set by the investors for this business. From revenues of Rs 300 crore in 2008 - 09, the business will deliver close to Rs 1000 crore in 2013 - 14, with Indian subscription driving a bulk of the growth,” said Pande.

Speaking on the challenges of the business, Pande mused, “Financials continue to be a major challenge in the business for all the players. Any sports broadcasting business today is hurting because of the dynamics around cricket, and the dollar hasn't helped either. Our regulatory environment continues to be a challenge in terms of pricing, and digitisation, while demonstrating promise, has not delivered for the sports business so far. This business has become a two horse race, and major players will continue to build market share to dominate the subscription real estate in the country.”

Pande is considering few options for his next move and will announce it soon.

Bhasin on the checks and balances of new IRS, methodology with new companies like Vedsur on board, interpreting the data and why it’s not fair to compare with previous data

Chitresh Sinha, CEO, Chlorophyll Innovation Lab and Vivek Singh, Joint MD, Procam International speak exclusively with exchange4media on the upcoming #BeBetter Campaign for the TATA Mumbai Marathon

Abhishek Punia, Co-founder and COO of ARM Worldwide, tells about how they re-branded themselves from ARM Digital to ARM Worldwide and in the process marked their presence globally

Srinivasan opens up on what prompted their recent rebrand, their foray into bus depots and developing the software that displays Bengaluru Metropolitan Transport Corporation's (BMTC) Passenger Information System for all the major bus depots in Bangalore.

Duroflex and Happy mcgarrybowen launch #7HourMarathon campaign with Milind Soman to promote healthy sleeping practices

Punjab has witnessed highest growth, of more than 50% DTH penetration, followed by HP and J&K

IRS 2017 has been reinforced with design, methodology, quality, and questionnaire enhancements to ensure the highest integrity of the data.