Doordarshan Directorate has extended the deadline for submitting proposals for commissioned programmes till December 9.
The deadline for commissioned programmes for DD Bharti and Doordarshan Kendras had expired on November 15. According to Doordarshan sources the extension has been given on the basis of a representation made by Doordashan empanelled producers association.
Doordarshan had earmarked a budget of Rs 10 crores for programmes under central commissioning and another Rs 10 crores for commissioned programmes at Kendras level. It had kept daily soups, sitcom, chat shows etc., out of the purview of commissioned programmes.
The commissioned programming (except North-East and Kashmir) was earlier banned on Doordarshan particularly after the closure of DD News Channels in January this year following large scale corruption in awarding programmes to favoured producers. The Public Broadcaster was even indicted by the Parliamentary Panel for wasting huge money on sub-standard commissioned programme. Prasar Bharti Board took a decision to re-open the commissioned programmes as it found that sponsors were not coming forward for public interest programme.
This time Doordarshan had considerably hiked it processing fee to Rs 25,000 for central commissioning and Rs 10,000 for commissioning at Kendra’s level. This high fee has proved to be deterring factor and Doordarshan had reportedly received very few proposals. This is said to be a major factor behind Doordarshan’s decision to extend its deadline for submitting proposals for commissioned programmes.