Top Story


Home >> Media - TV >> Article

Digitalisation of transmitters, studios, connectivity in DD approved

Font Size   16
Digitalisation of transmitters, studios, connectivity in DD approved

The Cabinet Committee on Infrastructure has given its approval to the proposal of the Ministry of Information and Broadcasting regarding 11th Plan Scheme of Doordarshan for digitalisation of transmitters and studios in the DD network.

The Scheme involves installation of 40 digital terrestrial transmitters (DTTs), networking of DTT through satellite, augmentation of DMCs by providing equipment and facilities for maintaining the digital infrastructure, providing five sets of digital measurement equipment at zonal offices, providing 60 numbers of UPS at HPTs for uninterrupted power supply, R&D and training, digitalisation of 31 partially digitalised and eight analogue studio centres, digitalisation of archiving facilities, digitalisation of news automation system and e-governance and IT Scheme.


Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

This agency was born after national brands reportedly struggled to connect with the south Indian audiences

The agency has been awarded the reins of the account in the aftermath of a competitive multi-agency pitch.

In an effort to make Indian roads safer for women scooter riders, leading tyre manufacturer CEAT has introduced the CEAT Safety Grip - a perfect combination of innovation and functionality

Partners with Mumbai Juniorthon as ‘Safety Travel Partner’