Top Story


Home >> Media - TV >> Article

CNN-IBN appoints Anuradha Mathu Agrawal as National Revenue Head

Font Size   16
CNN-IBN appoints Anuradha Mathu Agrawal as National Revenue Head

CNN-IBN has announced the appointment of Anuradha Mathu Agrawal as the National Revenue Head. In this role, Agrawal will be responsible for overall sales and revenue generation for the channel. She will work closely on creating new revenue streams and opportunities to drive growth and further consolidate the channel’s leadership position.

Agrawal comes with 17 years of experience in sales, strategy and senior leadership and has worked with renowned television channels and publication houses. She started her career with The Times of India and has subsequently worked with India Today, Star India, NDTV and Turner India. Agrawal also has an entrepreneurial stint to her credit wherein she co-founded a real estate brokerage and advisory firm.

Speaking on Agrawal’s appointment, Avinash Kaul, CEO, IBN Network, said, “Anuradha comes with rich experience across multiple media brands. We are confident given her background that Anuradha will play a stellar leadership role in breaking new ground as we embark upon the next phase of growth.”

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO