Top Story

e4m_logo.png

Home >> Media - TV >> Article

Channels may get Ku band

14-June-2005
Font Size   16
Share
Channels may get Ku band

Ku band transponder costs $75,000 a year compared to C Band's $50,000.

It is beam time for Indian broadcasters, especially those with multiple channels. The government, as part of the forthcoming television channel uplinking policy, is likely to allow them to use the high-capacity Ku band transponders for uplinking channels from India, allowing a sizeable reduction in their operational costs.

The Ku band, which is digital, can accommodate as many as 10-12 channels on a single transponder, as opposed to the analog C band, on which television channels now uplink, that accommodates just one.

Thus, even though a Ku band transponder costs 50 per cent more than a C band one — $75,000 a year versus $50,000 — multiple channel broadcasters can reduce their costs substantially. For instance, the cost of an eight-channel bouquet will fall from $400,000 a year to just $75,000 with space to spare for two to four more channels.

At the same time, the picture quality will be better. Ku band transponders are now allowed only for direct-to-home (DTH) operations and provide high-quality digital video and audio.

The government had prohibited the use of Ku band transponders in 1998 for cable and satellite channels, when some companies, including Star India, had sought permission to start DTH operations in the country.

Permission to use the Ku band will also help very small aperture satellite terminal (VSAT) operators with a new revenue stream through uplinking operations.

The government is expected to put in place some capital adequacy norms for channels operating in the country. Under this new policy, television broadcasting companies beaming their channels in India will have to conform to certain minimum net worth criteria.

The net worth requirements will be different for news and non-news television channels. The capital adequacy condition will also be applicable to existing broadcasting companies operating in the country.

Tags

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

The Tata Group is considering review of its Public Relations mandate which is currently handled by PR firm Edelman in association with Rediffusion. The review is likely to happen post January 2018.

KVL Narayan Rao, Group CEO, and Executive Vice Chairman of NDTV passed away at 63 after battling cancer for two years

Week 44 (October 29-November 4, 2017) of RAM Ratings saw Big FM and Fever FM dominating Mumbai. Meanwhile Fever, Radio City and Radio Mirchi dominated Delhi, Bangalore and Kolkata respectively.