Top Story

e4m_logo.png

Home >> Media - TV >> Article

Cable operators black out channels, government to table Cable TV Bill tomorrow

22-July-2002
Font Size   16
Share
Cable operators black out channels, government to table Cable TV Bill tomorrow

The government plans to introduce the Bill to amend the Cable Television Act for implementing the conditional access system (CAS) in the Rajya Sabha on Tuesday. After a brief discussion, the Bill, in all probability, will be referred to the standing committee on information technology or to a select committee after a brief discussion.

To begin with the Cable Operators United Front—an organisation of multi-systems operators, franchisees, and independent cable operators has started to black out all channels for an hour, from 6 p.m. to 7 p.m. to press for immediate introduction of CAS Amendment Bill in the Rajya Sabha. Cable operators are also threatening a one-day blackout on July 24, if the government fails to introduce the Bill.

Cable operators are also threatening to raise the monthly subscription to around Rs 400 per month per household. They have also aired advertisements asking consumers to co-operate.

Earlier the government had withdrew the Bill from the Rajya Sabha’s agenda last week to work out a consensus on it. A host of other issues further delayed the introduction of the Bill in the upper House.

Tags

Our typical marketing budget is usually 10 per cent of the topline spend

There are some forces impacting the way our business works. The IT/ITeS sector has changed tremendously. Platforms like Twitter have made everyone journalists. Smartphones have made everyone a photographer. The trend that we are seeing is one of hyperdigitalization, which is causing the lines between product and services to blur. For example, <a href=http://www.exchange4media.com/company/news/amaz...

The OOH sector is among the fastest growing, globally. Brands and marketers have realized its potential and impact and begun to craft medium-specific adverts. Self-regulation is not only necessary but also essential to growth of the sector. The industry needs to exercise a certain level of this self-restraint to prove its commitment to maintaining the best standards in advertising.

<b>Clients are looking for experiential solutions beyond radio or print: Abraham Thomas, Radio City 91.1 FM</b><br><br> From entering new markets to launching large format events, Radio City 91.1FM has been on a roll. The radio channel recently announced the launch of India’s biggest singing talent hunt-Radio City Super Singer Season 8. Earlier this year, the channel set up its own creative-cum...

Under the watchful eye of Walt Disney, Bindass undergoes brand repackaging with a fresh new show ‘Dil Buffering’ simulcast across its linear and social media platforms on September 29 and will launch...

Apart from the mandate for the first project which is the Ashiana Town in Bhiwadi, Tomorrow and InterTwined will deliver brand solutions across film, print, radio, outdoor and activation besides provi...

Despite advertising picking up after a slow Q1, regional FM players still feel that the lingering effect of GST, RERA, demonetisation will still make its impact felt during the upcoming festive quarte...