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Budget 2014: Kisan Television gets Govt nod; Rs 100 cr set aside

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Budget 2014: Kisan Television gets Govt nod; Rs 100 cr set aside

With an aim to provide real time information on various farming and agriculture related topics, the Government has set aside a sum of Rs 100 crore for the launch of Kisan Television.

Sharing his point of view on this announcement made by Finance Minister Arun Jaitley in his Budget speech, Punit Goenka, CEO and MD, Zee Entertainment Enterprises tweeted: ““Kisaan TV for farmer education was a good one!!”

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

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