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Budget 2014: Kisan Television gets Govt nod; Rs 100 cr set aside

10-July-2014
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Budget 2014: Kisan Television gets Govt nod; Rs 100 cr set aside

With an aim to provide real time information on various farming and agriculture related topics, the Government has set aside a sum of Rs 100 crore for the launch of Kisan Television.

Sharing his point of view on this announcement made by Finance Minister Arun Jaitley in his Budget speech, Punit Goenka, CEO and MD, Zee Entertainment Enterprises tweeted: ““Kisaan TV for farmer education was a good one!!”

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

This agency was born after national brands reportedly struggled to connect with the south Indian audiences

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Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India