Top Story

e4m_logo.png

Home >> Media - TV >> Article

Broadcasters to meet TRAI chief on January 27

23-January-2004
Font Size   16
Broadcasters to meet TRAI chief on January 27

Broadcasters under the aegis of Indian Broadcasting Foundation (IBF) will make a representation to Telecom Regulatory Authority of India (TRAI). On the controversial issue of CAS implementation, earlier this week, IBF had raised an issue about them being not consulted by TRAI before taking decisions on cable TV rates.

TRAI had earlier issued a Consultation Note on Issues relating to Broadcasting and Cable Services on January 15, 2004

As per the TRAI order, the payout (consumers to cable operators; cable operators to multi-system operators (MSOs); and MSOs to broadcasters) amount throughout the country would prevail as on December 26, 2003 rates. Since the Delhi high court had on December 26 directed that CAS must continue for three months on a trial basis, the same date had been taken for specifying the ceiling rates. These rates would be applicable till further orders from the regulator. Some broadcasters, who had recently increased their subscription rates, are upset with the TRAI order.

Tags

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Shaan Raza, Deputy Managing Director, Optimise, spoke to exchange4media about their journey since inception and their new technology, TrackingX, which they are planning to launch in India by February...

Meanwhile, Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

The Indian out-of-home advertising company selects Edge1's ERP software platform to automate their OOH business