Colors has announced that its marquee show, Bigg Boss, will be broadcast every day starting September 21, 2014 at 9:00 PM, with host Salman Khan.
Following this development, the prime time properties of Colors – Beintehaa will move to the 11 PM time band every Monday to Friday from September 22nd and curtains will fall on Rangrasiya on September 19th. The aviation theme of Bigg Boss is piquing the audience curiosity. The teaser campaign of Salman Khan dressed as a pilot will be followed by a series of promos shot by director Rohit Shetty that will reveal what the viewers can look forward as he prepares for a new season with its unsuspecting contestants.
While audiences await the advent of the new season, Bigg Boss Season 8 has already won the attention of multiple brands with Snapdeal coming on-board as the Presenting Sponsor marking the e-commerce site’s first association with Colors and Bigg Boss. Other sponsors who have been roped in this season include Powered By Sponsors Oppo Mobiles, Driven By Sponsors Maruti Suzuki and Associate Sponsors Garnier Men, TVS Motors and Cardekho.com