Top Story

e4m_logo.png

Home >> Media - TV >> Article

Barun Das steps down as Zee News CEO, Alok Agrawal to take charge

29-September-2012
Font Size   16
Share
Barun Das steps down as Zee News CEO, Alok Agrawal to take charge

Zee News CEO Barun Das has stepped down after a stint of five years. He plans to turn entrepreneur. Alok Agrawal, Ex COO, Cheil will take his place at Zee News.

Agrawal had quit Cheil Worldwide South West Asia in August. He is all set to start his new role at Zee News.

Prior to his tenure at Zee News, Das worked with Media Content & Communications Services (MCCS) as Executive Vice President. At MCCS, he had various key divisions such as marketing, distribution, research and special projects reporting to him. He also played the role of Business Head of Star Ananda.

Das has also worked with Astro All Asia Network based in Kuala Lumpur, Malaysia, where he was Head of International Business Development. In his role there, he played a key role in the formation of the joint venture between Astro and NDTV to start news channels in Malaysia and Indonesia. He was also instrumental in forming a strategic tie-up with UTV to set up kids’ channels in Malaysia and Indonesia.

Das is a B-Tech from IIT Madras, postgraduate from IIM Calcutta and an alumnus of London School of Economics. He has held various positions at senior management levels in leading companies such as India Today Group, ABP Group, along with previously mentioned MCCS and Astro All Asia Networks.

Agrawal had joined Cheil in 2008 from Bates, where he was Executive Vice President. Prior to that, he was with Grey Worldwide as Associate Vice President. He has also worked with Euro RSCG India as Group Account Director.

He is an alumnus of IIT Kanpur and has completed his MBA from IIM Bangalore.

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO