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BARC ratings: Zee steps up; Star tumbles in week 33

28-August-2015
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BARC ratings: Zee steps up; Star tumbles in week 33

According to BARC ratings week 33 (August 15 – 21, 2015) Hindi GECs HSM markets C&S 1lakh+, Star Plus saw the largest drop in ratings among the top Hindi GECs during the week. In week 33 it dropped to 387 million from 409 million in week 32.

Colors saw its ratings decrease to 364 million this week from 366 million in week 32.

Zee TV also saw its ratings rise high to 275 million this week from 256 million last week.

Life OK during this week saw its ratings decline to 227 million in week 33 to 235 million in week 32.

Sab TV at No.5 spot saw its ratings too decline marginally to 190 million this week from 190 million in week 32. 

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Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.