Top Story

e4m_logo.png

Home >> Media - TV >> Article

BARC ratings: Times Now returns to No.1 spot with a large rise in ratings in week 23

19-June-2015
Font Size   16
Share
BARC ratings: Times Now returns to No.1 spot with a large rise in ratings in week 23

In week 23 (June 6 – 12, 2015) of the English News genre saw Times Now again back in No.1 position as its ratings almost doubled from last week. According to BARC data All India markets AB Males 22+ Individual C&S 1 lakh+ (ratings in 000’s), Times Now saw its ratings increase to 490 in week 23 from 264 in week 22.

India Today Television ratings on the other hand saw a big dip in ratings during the week. The channel’s ratings fell to 151 in week 23 from 354 in week 22. NDTV 24x7 climbed to No.3 spot in the ratings chart this week as it saw a rise in ratings. The ratings of the channel increased of 129 in week 23 from 107 in week 22.

Speaking about the performance of the channel this week Arnab Goswami, President-News and Editor in Chief, Times Now and ET Now said, “Four smaller channels don’t match up to TIMES NOW. I think it is time for the smaller channels to realise that aping the leader, or spending a lot of money mocking the leader is futile. My experience has been that leadership is built by doing the news, not by negative marketing campaigns. Each time someone mocks or apes us, our viewership grows. There is a big lesson in this fact. Besides, the massive public response to our Lalit-gate expose matches the growing number of our viewers. I am delighted. ” 
 

Tags

Bhasin on the checks and balances of new IRS, methodology with new companies like Vedsur on board, interpreting the data and why it’s not fair to compare with previous data

Chitresh Sinha, CEO, Chlorophyll Innovation Lab and Vivek Singh, Joint MD, Procam International speak exclusively with exchange4media on the upcoming #BeBetter Campaign for the TATA Mumbai Marathon

Abhishek Punia, Co-founder and COO of ARM Worldwide, tells about how they re-branded themselves from ARM Digital to ARM Worldwide and in the process marked their presence globally

Srinivasan opens up on what prompted their recent rebrand, their foray into bus depots and developing the software that displays Bengaluru Metropolitan Transport Corporation's (BMTC) Passenger Information System for all the major bus depots in Bangalore.

With 17 partners and sponsors across categories, the scale of Tata Mumbai Marathon comes across as commendable as it has managed to clock 44,407 registrations and set prize money of US$405,000

In top five programmes of BARC week 2, Zee TV’s prime time shows Kundali Bhagya and Kumkum Bhagya grabbed the first two position with 12533 Impressions (000s) and 11275 Impressions (000s). The re-run...

According to Flurry’s “State of Mobile 2017” annual wrap-up report, Lifestyle and Gaming Apps categories are on a decline