In week 40 (October 03 – 09, 2015) of the Hindi GEC genre, Star Plus maintained its leadership position despite a decline in ratings. Close on the heels of Star Plus was Colors with a gain in its ratings this week. Sony TV climbed to No.5 spot and went ahead of Sab TV.
According to BARC ratings for Hindi GECs week 40 HSM: NCCS All: Individuals: C&S 1lakh+, Star Plus’ ratings for week 40 saw a major decline as it fell to 403 million from 425 million in week 39.
Colors in week 40 saw its ratings rise to 396 million from 392 million in week 39.
Zee TV at No.3 saw a large rise in its ratings this week at it clocked in 253 million in week 40 from 236 million in week 39.
Life OK at No.4 spot saw its ratings decline marginally to 230 million in week 40 from 232 million in week 39.
Sony Entertainment Television (Sony TV) climbed up to No.5 spot with ratings of 176 million in week 40.