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BARC Ratings: Star Plus firm at No.1 in urban markets, Star Utsav leads rural markets in week 32

BARC Ratings: Star Plus firm at No.1 in urban markets, Star Utsav leads rural markets in week 32

Author | exchange4media News Service | Friday, Aug 19,2016 2:53 PM

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BARC Ratings: Star Plus firm at No.1 in urban markets, Star Utsav leads rural markets in week 32

According to BARC Ratings for week 32 (6-12 August, 2016), Star Plus continued to lead in the urban markets followed by Colors at no.2 and Zee TV at no.3. Sony Sab moved up to fourth position replacing Life Ok. As far as the rural markets are concerned, Star Utsav stayed firm at the no.1 spot for the fourth consecutive week. Zee Anmol remained at no.2 followed by Sony Pal at no.3.

Star Plus continued to lead the urban markets in week 32 and saw a peak in viewership ratings to 475 million impressions compared to 453 million impressions in week 31 million ratings.

Colors, too, at second spot, witnessed a rise in its ratings to 403 million impressions compared to 375 million impressions the previous week. 

Zee TV retained its No.3 position with 333 million impressions despite a minor fall of 334 million impressions in week 31.

Sony Sab replaced Life Ok at fourth position with 283 million impressions.

LifeOk, on the other hand moved down to fifth spot with 272 million impressions compared to 274 million impressions in week 31.

Sony Entertainment Television slipped to sixth spot with 255 million impressions, compared to last week’s 274 million impressions.

&TV remained at seventh spot with improved 158 million impressions.

Star Utsav also remained at no. 8 with 137 million impressions, more than week 31’s 121 million impressions.

Zee Anmol continued to retain its ninth position with 120 million impressions with a small hike from 119 million impressions in last week.

Sony Pal stayed at no 10 spot with 949 million impressions, more than previous week’s 927 million impressions.

Star Utsav continued to take the top spot with improved 461 million impressions, compared to 406 million impressions last week. 

Zee Anmol despite staying at No.2 with 369 million impressions, faced a fall in its ratings from last week’s 386 million impressions.

Sony Pal was at No.3 position with a viewership of 300 million impressions, compared to last week's 292 million impressions.

Zee TV was at No.4 position with 253 million impressions, compared to 266 million impressions last week.

Star Plus retained its fifth spot with a hike in its viewership ratings to 216 million impressions from last week’s 205 million impressions.

Rishtey continued to be at sixth spot with 194 million impressions as against last week’s 202 million impressions.

Colors again took the no 7 position with 182 million impressions, an increase from last week’s 172 million impressions.

LifeOk stayed at no.8 with 154 million impressions, as compared to week 31’s 148 million impressions.

Sony Entertainment Television moved up to ninth spot replacing Big Magic (which slipped to 10th spot with 95 million impressions) with 97 million impressions, compared to last week’s 103 million impressions.

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