Top Story

e4m_logo.png

Home >> Media - TV >> Article

BARC Ratings: ICC World T20 India vs West Indies, Semi Final -2 fetches maximum eyeballs in week 13

12-April-2016
Font Size   16
Share
BARC Ratings: ICC World T20 India vs West Indies, Semi Final -2 fetches maximum eyeballs in week 13

In week 13 (26 March-1 April, 2016) of the BARC Ratings, ICC T20 World Cup, India vs West Indies;Semi Final 2 and India vs Australia on DD National were the top two programs of the pack. Colors’ show ‘Naagin’ stood at No.3 followed by Zee TV’s show ‘Kumkum Bhagya’. Star Plus’ show ‘Yeh Hai Mohabbatein’ stood at No.5.

ICC World T20 India vs West Indies, second Semi Final on DD National, garnered the highest ratings of 26501 and became the most watched program on television in week 13. Also, the India vs Australia match of the tournament fetched 24131 ratings to become No.2.

‘Colors’ show ‘Naagin’ remained at No.3 with 16314 ratings which were 18184 in week 12.

Zee TV’s show ‘Kumkum Bhagya’ also stayed at No.4 with 12074 ratings which were 12515 in week 12.

Star Plus’ show ‘Yeh Hai Mohabbatein’ which was at No.10 in week 12 replaced ‘Saath Nibhana Saathiya’ to acquire the fourth spot. The show garnered 10825 ratings, higher than previous week’s 10657.

‘Saath Nibhana Saathiya’ slipped down to the sixth spot as it lost some eyeballs. The ratings dropped from 11392 in week 12 to 10798 ratings.

Zee Anmol’s show ‘Jodha Akbar’ remained at No.7 with 10021 ratings, less than previous week’s 10066.

Zee TV’s show ‘Jamai Raja’ replaced Colors’ show ‘Sasural Simar Ka’ to acquire the eighth spot. The show fetched 8119 ratings.

Star Plus’ show ‘Diya Aur Baati Hum’ remained at No.9 with 8034 ratings, higher than previous week’s 7785 ratings.

ICC World T20 India 2016 - England vs New Zealand match stood at No.10 with 7908 ratings.

Tags

Our typical marketing budget is usually 10 per cent of the topline spend

There are some forces impacting the way our business works. The IT/ITeS sector has changed tremendously. Platforms like Twitter have made everyone journalists. Smartphones have made everyone a photographer. The trend that we are seeing is one of hyperdigitalization, which is causing the lines between product and services to blur. For example, <a href=http://www.exchange4media.com/company/news/amaz...

The OOH sector is among the fastest growing, globally. Brands and marketers have realized its potential and impact and begun to craft medium-specific adverts. Self-regulation is not only necessary but also essential to growth of the sector. The industry needs to exercise a certain level of this self-restraint to prove its commitment to maintaining the best standards in advertising.

<b>Clients are looking for experiential solutions beyond radio or print: Abraham Thomas, Radio City 91.1 FM</b><br><br> From entering new markets to launching large format events, Radio City 91.1FM has been on a roll. The radio channel recently announced the launch of India’s biggest singing talent hunt-Radio City Super Singer Season 8. Earlier this year, the channel set up its own creative-cum...

Under the watchful eye of Walt Disney, Bindass undergoes brand repackaging with a fresh new show ‘Dil Buffering’ simulcast across its linear and social media platforms on September 29 and will launch...

Apart from the mandate for the first project which is the Ashiana Town in Bhiwadi, Tomorrow and InterTwined will deliver brand solutions across film, print, radio, outdoor and activation besides provi...

Despite advertising picking up after a slow Q1, regional FM players still feel that the lingering effect of GST, RERA, demonetisation will still make its impact felt during the upcoming festive quarte...