Top Story

e4m_logo.png

Home >> Media - TV >> Article

Balaji Telefims' first soap on Sahara TV

16-November-2002
Font Size   16
Share
Balaji Telefims' first soap on Sahara TV

Sahara TV has launched a new serial 'Kahin to Milenge'. By this soap Balaji Telefilms has made its debut on Sahara TV. The serial slotted from Monday-Thursday at 8 pm is being telecast from November 11, 2002.

The daily serial -Kahi To Milenge- is based on the storyline of four separated and adopted siblings destined to come together at the same college unaware of their blood relationship.

Says Priya Raj, VP, Publicity & PR, Sahara TV, "The offbeat storyline of the serial will absorb our viewers as Balaji Telefilms' concept is new and has a fresh starcast ably supported by production values".

Talking on the story Raj Says, "The story despite focusing on the youngsters and the college atmosphere cuts across age barriers as it also explores and highlights parallely the sensitive issues between the children and their foster parents". The channel in its primetime entertainment package has recently included serials like Chacha Chaudhary, Shubh Mangal Savadhan, Parchhaiyan and Virasaat.

Tags

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

The New Realities study in India is its sixth year. Over 600 online interviews (per country) were conducted in seven countries, as a part of the study.

Rohit Bansal, Group Head of Corporate Communications, Reliance Industries Limited was speaking about the emerging tools of PR through Social Impact during his keynote address at IPRCCA 2017

Foster joins Y&R after serving as President, Global Clients for the Publicis Groupe; also was Worldwide COO and Chairman and Regional CEO, APAC and Greater China at Saatchi & Saatchi