Top Story


Home >> Media - TV >> Article

Astro subsidiary gets indirect stake in NDTV Lifestyle

Font Size   16
Astro subsidiary gets indirect stake in NDTV Lifestyle

NDTV has informed BSE that NDTV Lifestyle Holdings Pvt Ltd and Astro All Asia Neworks Plc have successfully concluded their strategic alliance for lifestyle channels in India, by a subscription of shares for $40 million. Astro All Asia Networks now has an effective indirect stake of 49 per cent in NDTV Lifestyle Holdings.

This announcement from NDTV has come further to the letter dated September 20, 2010, regarding the agreement entered into between NDTV Lifestyle Holdings, an indirect subsidiary of New Delhi Television Ltd, and Astro All Asia Neworks Plc, for the acquisition of 49 per cent stake in the lifestyle business of the NDTV Group by South Asia Creative Assers Ltd, a subsidiary of Astro All Asia Networks.


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

For their latest campaign ‘Peeoge toh Janoge’ (English translation: you’ll buy it if you taste it), Wagh Bakri and DDB Mudra gave Sakshi a new, rustic avatar.

Dabbawalas send some extra love along with dabbas to working professional across Mumbai

The Diamond Producers Association brings to life another rare moment as part of the ‘Real is Rare. Real is a Diamond' Campaign