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'Asian Paints Har Ghar Kucch Kehta Hai' launches Season 2

'Asian Paints Har Ghar Kucch Kehta Hai' launches Season 2

Author | exchange4media News Service | Saturday, Sep 06,2014 12:03 PM

'Asian Paints Har Ghar Kucch Kehta Hai' launches Season 2

Showcasing never seen before journeys of some well-known celebrities, Sony Entertainment Television presents the second edition of ‘Asian Paints Har Ghar Kuch Kehta Hai’ produced by BBC Worldwide India. Launching on September 7 and to be aired on Sundays at 7:30 pm, the show will be hosted by actor Vinay Pathak.

Based on the format ‘The House That Made Me’, Asian Paints, ‘Har Ghar Kucch Kehta Hai’ Season 2 will see Vinay Pathak accompany the celebrities on an emotional journey. Taking them back to their roots where they come face to face with their past as they revisit the people and places that helped make them who they are today. Each episode will feature one celebrity who comes from a humble background and has successfully carved a niche for themselves through sheer talent, hard work and determination. The seven-part series will feature celebrities such as Olympic Bronze medalist Mary Kom, actor Prem Chopra, singer Kailash Kher, choreographer Terence Lewis and cricketer Virender Sehwag, among others.

Speaking about the show, Gaurav Seth, Senior VP and Head - Marketing, Sony Entertainment Television said, “‘Har Ghar Kuch Kehta Hai’ intends to inspire people by presenting stories of celebrities who have come from modest backgrounds and reached starry heights. The show is a mix of nostalgia and heart-warming stories, where celebrities relive their childhood days with Vinay Pathak. We are confident the viewers will enjoy watching these very interesting stories.”

Speaking about the association, Amit Syngle – President, Decorative Business Unit – Sales, Marketing and Technology, Asian Paints said, “The first season of ‘Asian Paints Har Ghar Kucch Kehta Hai’ had received an overwhelming response. At the same time the various awards conferred on this show has given us tremendous encouragement as we start off Season 2. The second season builds on the format from last year and introduces viewers to seven new celebrities and their homes which helped them start off on their path to success. The memories and stories of these homes reflect our brand's core philosophy of ‘Har Ghar Kucch Kehta Hai’ and the beauty of each home is evinced by the memories, people and stories which it has helped shape. Like last season, Asian Paints has left a small surprise in each of these celebrities’ homes with a transformation which reflects our role in our consumers lives.”

Myleeta Aga, SVP & General Manager India and Content Head Asia, BBC Worldwide added here, “BBC Worldwide Productions is continually committed to delivering excellent work with a focus on quality story-telling with superior international production values. Especially with subject matter so personal it was extremely important to shoot the series in a sensitive, evocative and heartwarming manner which I believe that our team has been successful in doing. We look forward to bringing this content to Sony audiences and working with the Asian Paints team to build an enduring property over seasons to come.”

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