Top Story

e4m_logo.png

Home >> Media - TV >> Article

Amrita TV lines up special programmes for Vijaya Dashami

08-October-2008
Font Size   16
Share
Amrita TV lines up special programmes for Vijaya Dashami

Malayalam general entertainment channel Amrita TV has announced a special programme line-up for Vijaya Dashami on October 9, which marks the culmination of the 10-day long Navratri/ Dussehra/ Durga Puja celebrations.

The channel would start off the day at 6 am with a one-and-a-half hour long coverage of Vijaya Dashami celebrations at the Mookambika Temple in Karnataka. A 25-member crew will shoot the ‘Vidyarambham’ ceremonies that would take place at the Saraswathy Mandappa. The telecast would be interspersed by video clippings of the Rath Yathra of the previous evening around Chuttambalam.

At 8.30 am, a special edition of ‘Udayamritham’ would turn the spotlight on Navratri celebrations of Travancore with the grand Navratri procession from the Padmanabhapuram Palace to the Aryasala Devi Temple. This practice was started by erstwhile royal family of Travancore. The programme examines the 250-year old history of this procession in detail.

This would be followed by a documentary titled ‘Vidyarambham’, which would feature on Saraswathi Pooja, giving an overview of the entire ceremony. Vidyarambham is a ritual in which young children are initiated into the world of letters by elders.

‘Sankarabharanam’, a much-acclaimed film of the 80s for its music, starring Somyajulu and Manju Bhargavi, would be aired at 9.30 am.

‘Moonamathoral’, a special movie slotted for 1.30 pm, would round up the Vijaya Dashami specials on the channel.

Tags

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Sou...

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016

Of the 116 upheld ads, the majority belonged to healthcare and education