Top Story

e4m_logo.png

Home >> Media - TV >> Article

‘Ashirbad Mahanayika’: ETV Bangla’s tribute to Suchitra Sen

22-July-2005
Font Size   16
Share
‘Ashirbad Mahanayika’: ETV Bangla’s tribute to Suchitra Sen

ETV Bangla is set to pay tribute to the ‘Greta Garbo’ of Bengali cinema, Suchitra Sen, in a special programme recently, titled Ashirbad Mahanayika, which will be aired exclusively on their channel on July 23 from 9:30 pm.

Suchitra Sen has easily been the most popular lead actress of Bengali cinema. Paired mostly opposite another Bangla legend, Uttam Kumar, Sen dominated Bengali cinema from the late fifties to the early seventies, and starred in several evergreen hits like Saptapadi, Pathey Holo Deri, Indrani, Agni Pariksha, Deep Jele Jai, Harano Sur, Sagarika, Saat Pake Badha, Sabar Upare. These continue to be tremendous crowd pullers even today.

However, the versatile actress has been a near recluse, a la Hollywood legend Greta Garbo, after bidding adieu to the silver screen nearly three decades ago.

ETV Bangla has conceived this two-and-a-half hour programme to mark Sen’s 75th birthday. Ashirbad Mahanayika features noted film director Rituporno Ghosh in a chit chat with Supriya Devi, another popular Bengali actress of yesteryears, along with Raima and Riya Sen, Suchitra Sen’s granddaughters, who give insights into the elusive actress, who stole many a Bengali veiwers’ hearts with her signature smile.

Well-known singers like Srikanto Acharya, Indranil Sen, Sriradha Bandhopadhyay, Shibaji Chattopadhyay, Arundhuti Home Choudhury and Shampa Kundu render some memorable songs from Sen’s films.

Come Saturday evening, most Bengali households are expected to stay glued to their TV sets for this ETV Bangla programme dedicated to their sapne dekha raj kanya, a refrain from a song from one of Sen’s hit films, which aptly describes her.

Tags

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.