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Colors retains top spot in urban markets; Sony Pal leads rural markets in week 47

By exchange4media News Service | Dec 02, 2016

According to BARC data for week 47(19-25 November, 2016), Colors continued to lead the chart in urban markets while Sony Pal pushes off Zee Anmol to take the top position in the rural market

GECs incorporate demonetisation track to stay topical, educate consumers & grab eyeballs

By Sarmistha Neogy | Nov 28, 2016

&TV’s ‘Bhabiji Ghar Par Hain’, ‘Taarak Mehta Ka Ooltah Chashmah’ and ‘Chidiya Ghar’ on Sab TV have integrated demonetisation in their tracks

Colors retains top spot in urban markets; Zee Anmol leads rural markets in week 46

By exchange4media News Service | Nov 25, 2016

Colors continued to lead the chart in urban markets with improved impressions. Star Plus and Sony Entertainment Television held on to their respective second and third spots. As far as the rural markets are concerned, Zee Anmol acquired the top spot pushing Sony Pal to the second spot. Star Utsav stayed at no.3. And, Big Magic stepped up a spot to no.8 whereas, Life OK slipped two spots to no.10

Colors, Sony Pal claim top spot in urban, rural markets respectively in week 45

By exchange4media News Service | Nov 18, 2016

According to BARC data for week 45 (November 5 to 11), Colors continued to lead the urban markets followed by Star Plus at no.2 and Sony Entertainment at no.3. As far as the rural markets are concerned, Sony Pal climbed one spot ahead and is at no 1. Zee Anmol, Star Utsav, Rishtey occupied the second, third and fourth place respectively

Rs 350 crore plus spent on marketing this year; spends will be higher next year: Vivek Zhang, Vivo India

By Sarmistha Neogy | Nov 16, 2016

The brand has planned an aggressive marketing strategy to promote their newly launched V5 selfie-focussed smartphone in India

Colors, Zee Anmol claim top spot in urban, rural markets respectively in week 44

By exchange4media News Service | Nov 11, 2016

Colors continued to lead the urban markets followed by Star Plus at no.2 and Sony SAB at no.3. Sony Pal stepped up a spot to no.8 while Zee Anmol slipped a spot to acquire the ninth spot. As far as the rural markets are concerned, Zee Anmol remained to be the top channel followed by Sony Pal at no.2. Rishtey and Star Utsav exchanged their previous week’s positions and acquired third and fourth spots respectively

Colors, Zee Anmol retain top spots in urban, rural markets respectively

By exchange4media News Service | Nov 08, 2016

Colors continued to the lead the urban markets followed by Star Plus at no.2. Sony SAB took a leap from no.5 to no.3 whereas, Zee TV slipped two spots to no.5. As far as the rural ratings are concerned, Zee Anmol held on to the top spot. Sony Pal replaced Star Utsav to acquire the second spot while the latter slipped a spot to no.3. Also, Big Magic slipped spot to no.9

Colors, Zee Anmol lead the pack in urban, rural markets respectively in week 42

By exchange4media News Service | Oct 27, 2016

Colors replaced Star Plus to become the most watched channel in the urban markets. Star Plus slipped to the second spot while Zee TV took a leap to the third spot from fifth. Sony Entertainment Television slipped a spot to no.4. Also, Life OK witnessed a fall in the ratings as well as rankings. In the rural market, Zee Anmol maintained its lead followed by Star Utsav at no.2 and Sony Pal at no.3. Colors stepped up a spot to no.5 pushing Star Plus to no.6

Star Plus, Zee Anmol maintain lead in urban, rural markets respectively in week 41

By exchange4media News Service | Oct 20, 2016

Star Plus continued to lead the urban markets with increased viewership ratings followed by Colors at no.2 and Sony Entertainment Television at no.3. Life OK stepped up to the fourth spot pushing Zee TV to the fifth spot. In the rural market, Zee Anmol remained to be the most watched channel of the rural market. Sony Pal pushed Star Utsav to the third spot and acquired the second spot. Colors stepped up to no.6 replacing Zee TV

AajTak sets new record with 160 million viewers in Week 40' 16

By exchange4media News Service | Oct 14, 2016

AajTak beats GEC channels including Colors, Life OK, Sony and Zee TV

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