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JWT’s #mydaugtherwill fights for women's equality

By exchange4media News Service | Feb 23, 2017

The new campaign questions why women are not allowed to perform the final rites of loved ones

Samsung India customer service campaign crosses 100 million views on YouTube

By exchange4media News Service | Feb 22, 2017

‘We’ll Take Care of You, Wherever You Are’ campaign reaches milestone within seven weeks of its launch

Fashion brands stand up aggressively for women empowerment

By Venkata Susmita Biswas | Feb 21, 2017

Be it the latest offering from Reliance’s AJIO, Myntra, Zivame, or even the global brand - United Colours of Benetton, each of the brands have offered their take on various aspects of women empowerment

Gaana surprises Armaan Malik fan

By exchange4media News Service | Feb 21, 2017

Uses database to make V-day special for couple

Alpenliebe Gold campaign celebrates the little moments of joy

By exchange4media News Service | Feb 18, 2017

The candy brand’s new heart-warming ad highlights family love

Amazon Prime Video redefines 'India Ka Naya Primetime'

By exchange4media News Service | Feb 18, 2017

Created by Leo Burnett India, the new campaign breaks previously held ideas of traditional entertainment consumption

India ranked third in Top 20 Most Awarded Countries in Media in the World 2016: The Gunn Report

By exchange4media News Service | Feb 18, 2017

Mindshare India ranked second in Top 10 Most Awarded Media Agencies 2016 with 123 points; Mediacom India and PHD India ranked seventh and eighth respectively in the same list

KFC's new '5-in-1 Longer Meal Box' ad tells fans to make the smarter choice

By exchange4media News Service | Feb 18, 2017

The campaign by Ogilvy & Mather uses the analogy of a confused table fan to tell consumers to not settle for less

Tanishq's Rivaah campaign celebrates love between fathers and daughters

By exchange4media News Service | Feb 18, 2017

The campaign, designed by Lowe Lintas, gives this enduring relationship an emotional touch

Tata Motors, Microsoft India join hands to improve connected experience for automobile users

By exchange4media News Service | Feb 17, 2017

Tata Motors aims to enhance in-car connectivity and efficiency to provide an enriched mobile experience for its consumers

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